My teaching philosophy is rooted in the belief that students learn best when they actively connect marketing theory to real-world practice. I aim to foster a classroom environment that is both engaging and inclusive, where students feel comfortable participating, and where “learning by doing” is a central pillar. Through open discussion and hands-on coursework, I encourage students to engage critically with the material and their own work, and apply theoretical concepts and analytical skills to new contexts. I pair this with timely feedback and clear structure, so students feel both challenged and supported in the classroom.
KU Leuven, M.Sc. Business Administration
Retailing & E-Commerce (2024 & 2025)
Instructor (3 sessions)
Marketing Planning (2021, 2022 & 2023)
Instructor (2 sessions)
Teaching Assistant
I would be happy to connect.